Social Icons

Featured Posts

Finding Custom Website Development In New York

Tuesday, October 29, 2013

By Kelly Wood


A lot of companies have their own website. However so do a lot of other companies. The difficulty is in making your brand stand out from the others. The best way to do that is to utilize the services of designers offering custom website development in New York.

There are two main ways of making a site. One way is to have a number of templates that represent a number of industries such as power companies, hotels and so forth. The designer then places the text, images, videos and so forth into that template to produce a final site.

A template means that the designer simply takes pages and puts your company name in them. While this in theory means it is a lot quicker and cheaper than having it specifically customized it does mean that it can make a site look bland. It means that your site will not particularly stand out to other companies that will use a similar template.

Using a template does not necessarily mean that a site will look bad and indeed it may look excellent and be suited to your business. The risk is that your site will look similar to other clients who have used that company. It then means that people may look at your site and be less likely to choose your company because it looks too similar to another client that may be more high profile.

Image is a crucial part of promoting yourself online. With a template there is the danger of a business looking outdated because the template cannot be easily updated. Customized sites are more flexible allowing for layouts and setup to be changed more easily and making it easier to update. It is worth looking at the sites of the designers themselves as this will increase the chances of choosing a designer that will do the right look for your business.

The theory is that templates are cheaper than customized sites. This is not always necessarily the case. Different companies will give you a different quote for their services. A lot of it will depend on what they charge for and what they feel is a fair cost for their services.

Remember that it is not just about looks as well. Ask about the kind of features they can offer and whether they are suited to your business. Ideally they will look at your requirements and make suggestions that are relevant to you as opposed to trying to upsell their most expensive packages.

In short when looking for custom website development in New York it is about looking at quality and what is best suited to your business. Ideally you want someone who is able to update and adapt to your requirements as your business grows. Indeed a number also offer graphic design and other services so it is worth comparing numerous designers before making a final decision. Look online to find what is available in your local area.




About the Author:



No comments:

Post a Comment