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Audio Video Marketing Secrets

Thursday, November 21, 2013

By Joe Burke


Considering that the first 19-second video was uploaded on April 23rd, 2005, YouTube has radically changed the way people market online now, so in case your business still does not get the audio video marketing movement, then read on.

Audio Video Marketing - Jaw Dropping Stats

* You will find over TWO BILLION views on YouTube daily

- About twenty-four hours worth of video is being uploaded onto Youtube every moment.

* The amount of businesses making use of display ads on YouTube elevated 10-fold in 2009 alone

* 79% in the 100 largest businesses on the Fortune 500 list use Twitter, FaceBook, YouTube or corporate blogs to communicate with clients

Shall we continue?

While several of these video recordings might be about "playful fails" or just how awesome Mike's brand-new office is, audio video marketing are still one of the most effective means to connect with potential clients for a great number of reasons, besides being very convenient for the consumer to merely click "Play", sit back, and watch.

Why Use Sound Video Marketing?

You can set up a YouTube channel to reflect your brand and engage with others, then add your channel's URL to your website as well as other social media websites. Posting audio and/or video consumer testimonials increases credibility.

If your product has any technical or difficult aspects this really is better explained with video. Show someone demonstrating how to use your product. Use video as a consumer service tool. If you are consistently asked the same questions, direct your buyer to a video that explains and answers concerns a lot more clearly.

You can make visitors engage with your videos by asking them questions - get their opinions and ask them to leave a comment and respond.

Run a contest - a great method to increase your email marketing list and attract well-qualified leads.

Podcasting is a successful way to connect and respond to your consumer base and can be either a video or merely just an MP3 audio that can be played on a mobile tool. Training and education can be given in this method as well, and is a wonderful way to deliver your message.

In early 2000 there was about 21 million blind adults in the United states. That's an enormous audience who can only process audio and would not at all benefit by means of the video marketing.

Marketing, in short, is discovering an issue that people are having and delivering an option to it, or giving them relief from a want that they have in an efficient and convenient method for both you and them.

Iphones, droids and smartphones are taking an even larger stage at this point in the internet marketing game. This opens up thrilling opportunities in mobile advertising, SMS (text messaging) and also the likes. It really is staggering to know that millions of people are watching videos from their Iphones, miles from home.

Scripting and SEO for Audio Video Marketing

Some people think you can not get backlinks from Youtube - this is not true. Those people simply haven't looked hard enough. There are spots, very small spots, where your site's URL can be placed. In order to drive traffic, you ought to place your URL someplace in your video.

Script your videos to incorporate your keywords. Use your search phrases in the title and description box for your video. Plan to make a video depending on a keyword, or keyword phrase and comply with that plan all of the way through the upload process.

The script to your video ought to already be written out. Post the script beneath your video (keywords your attempting to optimize included). Lots of people will certainly appreciate you doing so, and it assists in optimization.

Making sure to use key phrases in the description and title of your video can also be wonderful for search engine optimization and getting your internet site and video ranked on the search engines.

In case you only get a fraction from the 1,000,000 searches every day for say "download mp3" it'll be a great use of keywords in your audio and video marketing content.

You can find rumors that YouTube has perfected the technology to listen to and encode what words are getting stated in a video. The search engines will now have the ability to rank a video on it is content relevancy and not just title and description boxes - keep that in mind.

Be sure your business has a solid audio and/or video marketing plan, or you are going to get left behind.

This is a terrific marketing opportunity and must be implemented instantly. The capacity is enormous, and stands out further than social marketing if done properly.




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